Are Bodybuilding Supplements Popular In Venezuela?


Bodybuilding supplements are dietary supplements consumed by many people worldwide for various reasons like increasing muscle mass, enhancing athletic performance and improving the quality of life in general. Supplements can come in different administration forms, ranging from tablets, powders, bars and readymade drinks.


Making a marked appearance in the 90’s, also known as the golden age of bodybuilding, bodybuilding supplements have been evolving dramatically. They have become more effective, more available, are taken in a variety of administration forms and flavors, and above all more affordable. This has led to the ultimate result of their consumption being no longer limited to professional athletes and competing bodybuilders but has spread to recreational athletes and ordinary gym goers.


This massive evolution in supplements associated with the increased exposure and connection of people all over the world through social media, has created a demand for bodybuilding supplements in many countries around the world. Also, with more and more products available online, where you can click here to venture through a large variety of supplements, purchasing trends have risen. But are bodybuilding supplements popular in Venezuela?

A Growth in Market Share

Latin America has been showing strong potential in the dietary supplements industry and is expected to take over a great share of the market in the upcoming years. The Latin America market has reached almost a quarter the size of the U.S. (the largest supplement market size in the world). And leading that growth is Venezuela. Despite the economic crisis and tough financial conditions the Venezuelans suffer, Venezuela is one of the four biggest markets in Latin America, along with Mexico, Brazil and Columbia. Together, they make up for 85% of the vitamin and dietary supplement market in Latin America.

Supplements in Venezuela

The supplements most used in Venezuela are fish oils, vitamins and specialty supplements like glucosamine, CO-Q 10, Chondroitin…etc. which are not essentially used for bodybuilding purposes. Many people rely on them for general health and wellness. However, Venezuelan women are higher users of any supplement type than the men, which happens to be the general case in Latin American countries. A small percentage of Venezuelan gym-goers and bodybuilders (both men and women) rely on mass gaining supplements and powders usually exported or shipped from neighboring countries.


How Popular Are Supplements?

Unfortunately, supplements are not very popular in Venezuela. As sports thrive in Venezuela like any other place in the world and community demands the availability of supplements, specifically women, one would expect supplement popularity to rise. Unfortunately, regulations within the Latin American countries are considered strenuous and complicated for suppliers.  Additionally, among the countries of the region, Venezuela (and Brazil) happen to have the most complex registration and trading regulations for exporting and importing of similar products.


Venezuela also puts extra restrictions that make it impossible to get approval for botanical products; simply anything other than Vitamins. The wide availability of supplement stores and pharmacies has resulted in them being considered the major distribution channels for supplements. However, it is more common and easier now after the recent restriction and financial crisis for people to purchase the desired supplements online through local unofficial supplements suppliers.

What Does the Future Hold?

As long as restrictions hinder the growth of this popular market, Venezuela will find itself always caged in when it comes to bodybuilding supplements. People cannot deny the extra added health benefits provided, as well as the high attainability that can come with smoother regulations. However, the people of Venezuela will have to rely on online sources for the purchases…at least for now.


Thomas Matthys a former world-class track & field athlete and the founder of Swol Headquarters. He graduated from the University of Fordham with a Master’s degree in Science. Matthys is a certified sports nutritionist and personal coach of several professional athletes.  Matthys has been involved in various clinical studies within Track & Field including one on the factors associated with muscle recovery and HIIT.

Leave a Reply

Web Analytics